Super Bowl 50

I had the opportunity to work on Hyundai’s first Super Bowl Experiential Campaign which consisted of activations at NFL Experience, Super Bowl City, and Gameday Fan Plaza. Experience consisted of:

  • Exhibit Design

  • Activation Development

  • Project Management & Scheduling

Lights. Camera. Action.

In support of their sponsorship of the NFL, Hyundai wanted to show the millions of commuters on California’s 405 Freeway the big news. I worked with a team out of Portland, OR to pull off the projection mapping on Hyundai’s North American HQ.

 
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